Professional Background
Subhasish Adhikary is a Growth and GTM professional with 7+ years of experience building demand-generation, revenue and marketing-operations systems across B2B SaaS, staffing, HR technology, MarTech and digital businesses.
Core Specializations
- B2B Go-to-Market Strategy (GTM): ICP definition, positioning, messaging, and sales enablement.
- Marketing Automation & RevOps: HubSpot, Salesforce, Clay, Make, and automated data workflows.
- Outbound & ABM: Multi-channel outbound, lead enrichment, and account-based marketing.
- AI in Marketing: AI-powered RevOps workflows, agentic automation, and pipeline operations.
Explore the Work
- Case studies: GTM redesigns, outbound engines and automation overhauls.
- Research-led articles: GTM strategy, automation and AI in marketing.
- Education & credentials